Are you looking to build buzz and get reader reviews for your book by discounting or giving your eBook away free to readers on the Kindle store? Then your book will need to be enrolled in the "KDP Select" program.
What is KDP Select?
KDP Select is a free 90-day program for Kindle eBooks, which may help you reach more readers through Amazon and Kindle promotions, or help readers discover your books by making them available through Kindle Unlimited and the Kindle Owners Lending Library.
How do I enroll?
Read the rest of this article to learn about the advantages and disadvantages of enrolling in KDP Select, and once you have made your decision, email us at support@tellwell.ca, letting us know if you'd like us to set up a Countdown Deal, a Free Book Promotion or both.
Note, your book must already be distributed through the Kindle eBook channel in order to be eligible.
What are the advantages of enrolling my eBook with KDP Select?
- We can set your book up for a Free Book Promotion, where your book is made available to download for free through the Kindle Store for up to 5 days.
- We can set your book up for a Kindle Countdown Deal, where your book is discounted as low as $0.99 for up to 7 days (only available through amazon.com and amazon.co.uk).
- Kindle Unlimited: a subscription program for readers that allows them to read as many books as they want. When you enroll in KDP Select, your books are automatically included in Kindle Unlimited (see here for more information).
- Kindle Owners Lending Library: a program allowing Amazon Prime readers to borrow one book from the library of KDP Select authors per month. If you enroll in KDP Select and your book is priced at $2.99 or above, your book will automatically be available in the lending library for 14 days.
- For both Kindle Unlimited & the Lending Library, you will be paid royalties based on the number of pages read, at the KENP (Kindle Edition Normalized Page) rate.
What are the disadvantages/limitations?
When you choose to enroll your book in KDP Select, you're committing to make the digital format of that book available exclusively through KDP [Kindle Direct Publishing] and the Kindle Store, this means you cannot distribute your book digitally anywhere else, including on your website, blogs, etc. If you have Kobo or Smashwords eBook distribution included in your publishing package we will need to unpublish your book from those channels for the duration of the KDP Select enrollment period.
Even though you’re limited to selling your eBook only through Amazon, this doesn’t apply to the book’s print formats—we can leave them available for purchase to any other online retailers.
NOTE: you only get paid for the first time they read the book in this program.
- Free book/countdown deal promotions can only be enrolled once in every 90 day KDP Select enrollment period.
- The price before the countdown must be between $2.99 - $24.99 on Amazon.com or £1.99 – £15.99 on Amazon.co.uk.
- The title must be enrolled in KDP Select for at least 30 days and the promotional dates should be set at least 7 days prior.
For more information, you can email us at support@tellwell.ca.
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